At the core of our philosophy is our passion to deliver high-performance, small-profile, low power, and cost-effective embedded GPS receiver and wireless communication solutions to our OEM customers. Whether for professional applications such as fleet management or asset tracking, vehicle services such as eCall, anti-theft systems and road pricing, or consumer geotagging for cameras, u-blox has the right technology to deliver the sensitivity, connectivity, noise immunity, low-power and compact size required by today’s and tomorrow’s demanding applications. Wireless + positioning: By offering embedded semiconductors, software, services and reference designs that support combined wireless and GPS applications, u-blox delivers complete solutions for a wide new range of location based services that capitalize on the convergence of 2G and 3G wireless technologies with GPS. eCall / ERA-GLONASS: eCall and ERA-GLONASS are a European, respectively Russian initiative to combine mobile communications and satellite positioning to provide rapid assistance to motorists in the event of a collision. u-blox provides verified wireless modem and satellite receiver components and test environments to support development of in-vehicle emergency call systems for Europe and Russia. Assisted GPS: u-blox’ globally available online assisted GPS (A-GPS)  service enables u-blox’ GPS receivers to compute a position within seconds, even under very poor signal conditions. CellLocateTM Embedded in u-blox' wireless modules, CellLocate increases reliability and supports indoor positioning based on hybrid GPS and mobile network attributes. Dead Reckoning: When GPS signals are blocked (e.g. in tunnels or indoor car parks) u-blox’ Automotive Dead Reckoning (ADR) technology allows uninterrupted vehicle navigation based on heading and distance data provided by external sensors. Precision timing: u-blox’ GPS clock synchronization technology allows globally distributed computer and telecom systems to synchronize their clocks accurately, continuously and cost-effectively. u-blox 6: u-blox 6 is the next generation GPS platform from u-blox featuring extremely low power performance for both real-time and non-realtime GPS applications and increased sensitivity while maintaining the fastest acquisition time on the market.